Social Media Marketing
Share Your Unique Brand Story Across Online Channels.
Social Media Marketing

Social Media Marketing Agency beyond expectation. Does your business have the votes of confidence it needs from social media networks? Build your brand awareness across the web and create meaningful connections with your customers and followers through social media marketing.

Universal Marketing provides social media marketing for small businesses, enterprises, and multiple-location companies. No matter the size of your company, our social media marketing experts can assist you with your campaign. Partner with us and let our social media marketing agency boost your brand visibility and integrity!

Boost your brand awareness and drive more revenue.
Benefits of Social Media Marketing

Social media marketing services have numerous advantages for startups and established brands. With the right social media marketing plan and campaign monitoring system, social media content marketing can lead to increased search traffic, better SEO, healthier customer engagement, and improved brand loyalty.

Still unsure about investing in social media marketing services? Here are the key benefits of social media marketing to facilitate your decision-making process:

Better Online Exposure

Social media marketing is continually progressing and adapting, becoming a powerful online marketing resource for companies and brands. With an effective social media content marketing strategy, you generate more engagements and social signals, such as likes and shares, that allow you to interact with a broader online community.

Higher Search Rankings

Search engines like Google now integrate updates, Tweets, profiles, and comments into their results pages, recognizing the importance of social interaction. The more people share your content across social media channels, the more traffic they send to your website, and therefore, the better your search rankings become.

Improved Customer Reach

It is determined that approximately 54% of online users utilize social media platforms for product research. Furthermore, 49% of consumers depend on recommendations from social media influencers when looking for brands. With a robust social media marketing strategy, you can boost your brand awareness and position your company in front of the right customers.

Complete Brand Control

Social media marketing packages are tailored to your specific needs and financial capacity. This means you have complete control over your branding, budget, and social media marketing strategy. Learning how to use social media for marketing enables you to create and maintain an image that appeals to your target audience and ensures your B2B social media marketing game is always on point.

Enhanced Customer Trust

Understanding how to use social media for marketing allows you to build and create deep, meaningful connections with your followers. Our social media marketing agency shares valuable content and uses different ways to showcase your client’s testimonials, case studies, and other content that proves your brand’s validity. These tactics are crucial in gaining consumer trust and building intimate relationships with your followers.

Specific Audience Targeting

No matter how valuable and engaging your content, it won’t generate conversions if it doesn’t reach the right audience. Marketing through social media allows you to identify and categorize your ideal customers by different metrics. Our social media marketing experts determine and analyze your niche market to understand your target customers’ online behavior and craft relevant content and ads that address their needs.

Multiple Marketing Options

Besides Facebook, YouTube, LinkedIn, and Instagram, there are other social media marketing methods you can use to promote your business. These include WhatsApp, Messenger, Twitter, TikTok, and Snapchat. Our social media marketing company performs in-depth business reviews, audience analysis, and competitor benchmarking to determine the most appropriate and profitable social media marketing platforms and techniques for your business.

Increased Profitability 

Social media marketing for small businesses and large enterprises is a cost-effective way to reach your ideal clients without spending a large amount of money. Various social media platforms allow you to showcase your products and services at a low cost. Additionally, one of the key benefits of social media marketing is it helps you reach an unlimited number of prospects across locations without doing additional work or incurring more expenses.

Universal Social Media Marketing Agency
Begin your Social Media Marketing Campaign Today.
Social media marketing management
Social media management is an aspect of social media marketing that involves creating, scheduling, and evaluating content posted across social media platforms. Our social media marketing agency leverages various social media management tools and platforms, to manage and monitor your social media presence.

Given the growing population of consumers who encounter new brands every day via social media platforms, social media management is imperative to stay ahead of the curve. Social media management allows you to:

  • Establish a unified brand
  • Take control of your online community
  • Cut down business expenses
  • Track your campaign development
  • Build up your customer relations
  • Increase your audience reach

At Universal, we understand that social media management is an ongoing process. That is why we stay ahead of the latest trends and market developments to unlock your brand’s full potential. Our social media marketing specialists utilize the latest technologies to manage your social media accounts and configure your campaign management processes to meet your specific needs and audience demands.

Stay on top of the evolving social media landscape and generate more business. Call us now and let’s get started with your social media management campaign!

Social Media Marketing packages
Grow your audience and increase your online engagement with social media marketing packages tailored to your needs and branding.
Essential
Social Media Marketing Package
R3500
Per Month
1 Platform
1 Ad Campaign P/M
3 Scheduled Posts Per Week
Content Creation
Action Plan 
Reporting
Standard
Social Media Marketing Package
R5500
Per Month
2 – 3 Platforms 
2 Ad Campaigns P/M
3 – 4 Scheduled Post Per Week
Content Creation 
Monthly Reporting
Action Plan
Premium
Social Media Marketing Package
R8000
Per Month
5 Platforms
4+ Ad Campaigns
5+ Scheduled Post Per Week
Content Creation
Action Plan
Weekly Reports
Social media marketing platforms
Platforms

Let us help you tap into the social market and find new conversion opportunities. Read on and discover how we leverage different social media platforms to boost your company’s competitive advantage.

Facebook

Facebook social media marketing is one of the most popular and low-cost forms of online marketing. Showcase your high level of customer support and steer traffic to your website with Universal’s Facebook marketing services. Our Facebook advertising agency determines your marketing budget, manages your Facebook profile, optimizes Facebook ads, cleans up posts, and performs regular Facebook optimization to expand your reach and establish your brand authority.

Instagram

Connect with more customers and build a community around your brand through Instagram social media marketing. Universals Instagram advertising experts enhance your business profile, launch sponsored ads, post share-worthy images, and content, and leverage Instagram reels and IG stories to tell your brand story. Partner with our Instagram marketing agency and let us refine your Instagram social media marketing strategy with analytics.

Twitter

Invest in Twitter social media marketing and see your brand go viral. As your dedicated Twitter advertising agency, we utilize data-tracking tools to measure your analytics, identify your target audience and create organic and paid Twitter marketing strategies that humanize your company and generate traffic to your online store. Trust our Twitter social media marketing team to develop a clear action plan that matches your objectives.

Linkedin

Our LinkedIn marketing agency is committed to establishing your professional reputation across social media channels. We believe that the right LinkedIn social media marketing strategy differentiates your brand from the competition. To ensure your LinkedIn social media marketing success, we manage your LinkedIn company page, craft valuable marketing posts, connect with industry leaders and implement LinkedIn marketing best practices.

youtube

Statistics show that more than 90% of online shoppers discover a brand through YouTube marketing videos. Amp up your YouTube social media marketing strategy to capture your customers’ attention and compel them to take action. Our YouTube marketing company is here to help you learn more about your target audience, improve your video quality and make YouTube marketing content that resonates with your ideal customers.

tiktok

TikTok marketing is booming and now’s the best time to use TikTok for Business to make headway with your digital marketing efforts.Need data-driven TikTok social media marketing tips and strategies? Our TikTok marketing firm offers hourly consultation with social media marketing specialists to help you maximize TikTok for Business. Fill out our contact form or call us today to learn more about how to use TikTok for social media marketing.

Why Choose US for Your Social Media Marketing
Forge New Connections & Strengthen Your Competitive Edge.
CUSTOMIZABLE
Boost your social media engagement and marketing efforts with a social media marketing strategy designed to fit your needs and budget. Our social media marketing experts identify your target audience to create effective social media digital marketing plans that drive higher ROI. We utilize analytics and data-tracking tools to improve your strategies and target specific keywords and topics relevant to your brand.
DIVERSE
Universal has experience in many different markets, including B2B and B2C at all sizes. Whether you own a startup, enterprise or a multi-location company, our social media marketing firm strives to go above and beyond your expectations. We give your brand a solid social media presence and online reputation through sustained research, tracking and adaptation to online trends and resources.
REPORTS
Our custom, in-depth reporting measures include social media campaign reports that give a full overview of your social media performance. We also offer a monthly breakdown of the social media tasks we’ve performed and the hours we’ve spent to help you monitor your ROI.
Social Media Marketing FAQs

As a leading social media management company, Universal Marketing Agency maintains full transparency so you can see first-hand how our efforts are increasing your online revenue. Our commitment to effective social media management and marketing strategies creates a valuable network resource for your online marketing needs.

Partner with our social media marketing agency today.

Social media platforms are used daily by the majority of people worldwide. You would be doing your brand a disservice not to use these platforms to boost engagement with your target audience and increase online visibility. Many consumers seek out a brand’s social media pages or profile to review before deciding to purchase. You must create a social presence for your business, so your existing and potential customers can review your online activity and engage with you in a more casual manner. Consumers who are not ready to purchase are likely to engage in a Facebook chat or reach out via Twitter or LinkedIn, as opposed to requesting a consultation via your website form.

It’s important to research to find out which social media channels are preferred by your target audience. Armed with this insight, you should make sure to optimize your presence on each of the platforms where your audience is likely to engage. Furthermore, take into account the types of products and services you offer and find the platform that better suits your brand and messaging. And, lastly, account for your business goals and consider the platforms that better support you in achieving them.

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This depends entirely on the platform as each social channel has parameters that need to be met for you to use the platform in an optimized way. Frequency of posting and the time at which to post differ between social platforms. An excellent social media manager will know these best practices. If you are handling your social media yourself, consider doing some research into the frequency and length of your posts and at what time you should publish your posts.

When you post content on social media, you are sharing information for your followers and the general public to see organically. However, an ad on social media is paid advertising. You can create your unique ad, target your audience by demographics and interests and ensure your brand is positioned in front of your ideal consumer.

Some social channels offer you the option of boosting organic posts or promoting them for a nominal fee to guarantee more people see your post. This is a good idea for those posts that do particularly well or are promoting a special offer. On different platforms, you can set up an advertisement directly from the post to increase engagement or set up a more advanced ad through the channel’s advertising platform.

Your social media advertising spend relies entirely on the amount of budget you can put aside. This is not a particularly expensive advertising route, but the more you spend, the more you derive value and get results. You need to create your social media advertising spend to align with each of the platform’s limitations, too. For instance, Facebook has a minimum daily ad spend and it’s recommended that you begin investing with a minimum spend. Once you have an idea of what works and what doesn’t you can start increasing your budget and quickly enjoy a positive return on your investment.