Google Ads Agency 
Boost your conversions by advertising on Google ads. 
Leading Google Ads Agency

Google Ads Agency ready to assist with your Google Ads. Do you find it difficult to manage your own Google Ads account and do not have the time or resources to dedicate to this task? If so, then we are here for you.

We offer top-rated customer service and customized Google Ads services designed to meet all of our client’s needs. Let us take care of everything from keyword research and analysis to campaign optimization and reporting!

Grow your business with targeted Google Ads
What are Google Ads?

A feature developed by Google, with Google Ads companies can promote their products or services with promotions on search engine result pages like theirs, non-search websites, mobile apps, and videos. Advertisers can choose where their ads appear, the duration and budget, as well as the target audience. With reporting built into it, it’s a powerful ROI tool for businesses when tackled correctly.

If you want the best inbound marketing results, paid search is an important part of the equation. With our team of certified Google AdWords experts, we can help you stay on budget while achieving the ROI that you’re looking for. We’ll develop a custom-paid program for you and manage it all so that you can focus on running your business.

Why Choose Us As Your Google Ads Agency
Comprehensive Campaign Audit

Our Google Ads Agency ensures all aspects of your Google Ads campaign align with your goals and adhere to industry regulations. We perform in-depth Google Ads campaign audits to determine possible campaign issues, adjust your strategy and make your campaign more effective. Our Google Ads specialists evaluate your key performance indicators (KPIs), account structure, remarketing techniques, and analytics.

Detailed Reporting

As your dedicated Google Ads company, we keep you up-to-date with your online activities and campaign progress at all times. We provide you with custom campaign reports covering your Google Analytics results, keyword rankings, and overall campaign performance. Our Google Ads agency also gives you access to our client dashboard so you can monitor your campaign in real-time.

Premier Google Partner 

Universal Marketing is a proud member of the coveted Google Premier Partners list. Our Google Ads agency comprises a team of certified Google Ads specialists with vast industry experience and digital marketing knowledge. Work with our Google Ads experts and get results-oriented Google Ads campaigns that grow your business.

Customer Focused Campaigns 

Our Google Ads agency believes in owning our clients’ voices and we work hard to show it. During our initial consultation, we determine your marketing goals and existing campaign performance to provide you with data-driven recommendations. We schedule monthly meetings with your project managers and keep our lines open to discuss your Google Ads campaign strategy at your convenience.

Multi-Location Campaigns 

Does your business serve multiple locations and a diverse customer base? Our Google Ads management firm develops a multi-location Google Ads campaign structure to maximize your ad spend and deliver custom Google Ads to your target demographics. We organize your Google Ads campaign per ad group and location, localize your callout extensions and site links and create personalized ad copies.

Dedicated Campaign Specialists  

At Universal Marketing, we make technical, complicated, and overwhelming search engine marketing processes as simple as possible for you. Once you sign up with our Google Ads agency, we provide you with a single point of contact to manage your Google Ads campaign and address your questions. Our Google Ads agency becomes your outsourced online marketing department.

Let’s discuss your Google Ads Needs
Partner with a Google Ads
agency that delivers notable results.
Why Google Ads is a Great Investment

Studies show that 50% of consumers arriving at retailer sites from Google Ads are more likely to convert than those who came from an organic link. This is because more than 75% of people believe Google Ads make it easier to find the information they need.

Without a robust Google Ads marketing strategy, you’re missing out on conversion opportunities and instant visibility on digital marketing platforms. Don’t fall behind the digital marketing competition. 

There are approximately 2.05 billion online shoppers worldwide and this number continues to increase by the hour. With more digital marketing platforms and eCommerce channels emerging every year, capitalizing on Google Ads services is one of the best decisions you can make to keep your business afloat and get ahead of the competition.

Does your company have a Google Ads marketing strategy in place? Our Google Ads Agency is here to guide you in making the right advertising decisions for your brand. We combine your vision with our Google Ads expertise to increase your sales opportunities and generate quick marketing wins.

Don’t wait until you’re losing customers to your competition. Now’s the best time to work with our Google Ads company and get your leads and conversions moving. Contact our Google Ads agency today to get a free quote on your campaign.

Here are more reasons partnering with our Google Ads agency is beneficial to your success:

  • The top three posts on Search Engine Results Page get 46% of clicks 
  • Google gets more than 167 billion monthly searches 
  • Google Ads does not require constant maintenance and attention
  • Google Ads allows better tracking
  • Google Ads clicks convert at 1.5X the rate of organic search clicks
  • Search Engine Marketing allows you to target local communities online
Google ads AGENCY packages
Grow your audience and increase your online engagement with social media marketing packages tailored to your needs and branding.
Google ads Package
R 3000
Per Month
Campaign Setup
Search, Display or Video
Fully Optimised
Access Required
24hr Turn Around
Ad spent up to R 100 000
Detailed Monthly Report
Google ads Package
R 4500
Per Month
Campaign Setup
Search, Display or Video
Fully Optimised
Access Required
24hr Turn Around
Unlimited ad Spend
Detailed Monthly Report
Google ads Package
R 3500
Per Month
Campaign Setup
Search, Display or Video
Fully Optimised
Access Required
24hr Turn Around
Product ad Management
Detailed Monthly Report
Different forms of pay per click advertising (PPC)
PPC Ads Agency 
Search Ads

Search advertising is the most common form of paid search marketing. Search ads appear to prospects who are already looking for your industry or brand offerings online. These pay-per-click ads are suitable for short sales cycles or one-time campaign promotions. Our pay-per-click advertising firm recommends search advertising to businesses aiming to acquire strong, high-quality leads from new customers.

Display Ads

Display advertising is known for its effectiveness in reaching more than 90% of online users. Display ads appear on Google’s partner websites, targeting people who visited industry-related sites. Display advertising maximizes photos and texts to capture online users’ attention and convince them to take action. Our pay-per-click advertising agency recommends display advertising to companies with lengthy sales cycles and niche or luxury customers.

Remarketing Ads

Remarketing is one of the best ways to reach high-converting customers and double your turnovers. Remarketing ads remind people who have already visited your website to come back and compel them to convert. Unlike search advertising, remarketing is relatively cheaper because there are lower competition and highly targeted customer segments. Our PPC marketing firm uses smart PPC ad formats and extensions to produce significant results with your PPC campaign.

Google Shopping Ads

Google Shopping ads are suitable for websites with a large volume of products. These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices on Google search engine result page before they even click onto anyone’s website. This means every click you are paying for has a higher chance of converting, assuming your target customers have already explored all product offerings on Google Shopping ads. Our PPC agency recommends Google Shopping to eCommerce businesses aiming to reach customers with clear buying intent.

In-stream Ads

In-stream ads are also called YouTube ads. These are pay-per-click ads that appear on YouTube search results, YouTube videos, and video partners on Display Network. YouTube ads present your brand in a unique and memorable way. Recently, Facebook has launched in-stream ads, allowing companies to place advertisements in the best slots and natural breaks in video content. Contact us today for a free in-stream pay-per-click advertising quote or to talk with a PPC advertising specialist. 

Google ads AGENCY FAQs

At Universal Marketing, we do not only develop custom website designs tailored to your business and unique customer needs. As a client-centered website design company, we want you to be involved in every step of the process.

Ads that appear in search results are targeted to meet a specific audience and often earn almost half of all page clicks. Users who click on Google Ads are usually ready to make a decision and therefore more likely to buy a product or service by comparison to an organic visitor. With Google Ads, your ads are targeted for the online users searching for your type of business. This can make a significant impact on your bottom line.

The cost of running a Google Ads campaign varies. Different cost factors include your industry type, business type, and business size. These will influence the pricing of your Google Ads campaign. Pricing can also be affected by the type of strategy you’re rolling out. Contact us for a Free campaign quote.

Your Google Ads campaign costs must be calculated based on your bid, your targeting, and your ad quality. The amount of money you’re willing to spend for a user to click on your ad is called your bid. You enter your bid into an ad auction and the highest bidder wins, so you could end up paying less than your bid amount, but never more. Targeting factors include all aspects of your goal, from the keywords you’re ranking for to the demographics of your audience. The more competitively you want to target, the higher the costs. For instance, bidding on a very competitive keyword costs more because it features a higher cost-per-click (CPC). Google also monitors the quality of your ads. If your ad quality is high, you can often maintain lower costs because Google will rank your ad ahead of competitors with low-quality ads. Understanding and accounting for all of these factors are how you determine your Google Ads budget.

Google Ads campaign is a flexible online advertising method that lets you create a budget and adjust it at any time necessary. Most importantly, you can target your ideal audience directly, which is impossible with traditional advertising or digital marketing campaigns. The insights gleaned from the data tracked from Google Ads campaigns is invaluable because it gives you a better idea of your users’ behavior. Your paid advertising campaigns appear ahead of all organic results in search results, helping you to instantly outrank your competitors and support your search engine optimization (SEO) efforts.